Principals

Sarah Donnell, president (3rd from right)
Sarah has worked as both a client and an agency employee. That might explain why she’s got a good sense of humor, doesn’t scare easy, and it’s hard to throw her.
With a background in traditional and loyalty marketing, Sarah brings a wide range of experience to client communications. Her recent work with “new” media showcases how to extend brand presence into social networking.
As part of the Northwest Airlines advertising department, Sarah directed all business-to-business global communications. And as Vice President of Tripp Advertising, a Minneapolis-based advertising and marketing communications agency, she was responsible for agency growth and management, managed the Account, Media and Production departments, and led the strategic planning for all clients. During her time at Tripp, the agency more than doubled its manpower, increased its billings more than three-fold, and moved to new offices.
In her spare time, Sarah enthusiastically competes her Thoroughbred/Andalusian horse in show jumping, shoots on trap and skeet leagues, and scuba dives.
Sandi Landskov, partner 4th from right in red vest)
Sandi’s depth of understanding of the retail world is unique. She learned the retailer’s perspective firsthand through her family’s business, and later as an advertising professional. From successful novel and innovative marketing tactics, to staffing, floor plans and turns, Sandi’s exceptional knowledge of retail benefits all her clients.
In addition to a stellar resume filled with clients like Musicland, Red Wing Shoes, Johnson Worldwide, Dayton’s, Target, Sears and CNS, Sandi has years of experience in national, regional and local television, radio, print and outdoor, syndicated television, and direct mail.
Sandi is uncanny at being able to get extensive public relations opportunities for her clients. Her negotiation abilities leave reps shaking and clients clicking their heels. For more than 10 years, Sandi’s expertise was directly responsible for building Wildlife Research Center into the powerhouse of its category.
In addition to fooling around with numbers and giving various media reps noogies for the past 28 years, Sandi enjoys music, hunting, fishing and scuba diving.